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These are short sample reports to illustrate the kinds of information we can provide for your market. These samples won't help you! You need to target the words your prospects use when searching for things related to your ideas, products, and services; not Britney Spears and warez. For help developing a market strategy specific to your market, talk to a live consultant at 408-705-2284. 10-7 Pacific, 1-10 Eastern time. Tap three generations of consulting experience; serving the web since 1995, the world since 1933.

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Top Fifteen "Gift" Query Phrases

#Rank Percent Query / Link
62 0.58647 gifts
187 0.29024 corporate gifts
538 0.10873 baby gift
562 0.10445 gift baskets
659 0.09161 wedding gifts
851 0.07705 gift ideas
1218 0.06336 golf gifts
1277 0.06250 what are the traditional wedding anniversary gifts
1379 0.06079 personalized baby gift
1491 0.05908 unique gifts
1763 0.05394 father s day gifts
1763-T 0.05394 birthday gifts
1977 0.04966 unusual wedding gifts
2696 0.03853 anniversary gift
2926 0.03596 baby gift basket
3217 0.03339 teacher appreciation gifts
Copyright (C) Sep 3, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 1168 "gift" related queries sampled.
(More phrases below statistics tables.)

This is about Traffic!

This is about traffic -- buying traffic -- and how to get more of it. It is about how people search, the words they use. Use their words -- often enough -- and you will be found.

Our custom reports help you find out

  • How people search in your market
  • What word combinations work best
  • Who's on top -- how leading brands rank
  • What people want to know about your products and services
In other words, how to get found -- even in highly contested markets!

Where is Your Cyber-Store?

Ever hear the first three rules of retailing?
Location, Location, Location!

So where is your store in cyber-space?

Your cyber-store store address is your keywords! Unless you are running a multi-million dollar advertising campaign, most people find you in the search engines by the words you use. If your words match match the words they search with, you get found. If you show them you have what they want right at the top, they will stay and look around your site.

Your internet store front is not your home page; it is your META Description tag, and the first use of each key word in your text. That is what people see in most of the search engine listings. It should tell people why they should look at your page.

If you understand these concepts, we can help you find the right words for your products and services. Our market research will help drive more traffic, more buying traffic to your web pages. Call us at 408-705-2284, 10 - 7 Pacific time. (1-11pm Eastern time)

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Weekly "Gift" Keyword Statistics

Rank%QueriesSearch Term/
Link
Competing
Web Pages
Strength
As Q(Q/#Pg)
#1 434.0753 gift 6142448 4.18479733
#2 309.8459 gifts 4715714 2.77734422
#3 192.9795 cft 40844 124.38830673
#4 113.6986 baskets 679946 2.59371185
#5 107.1062 ideas 7821759 0.20008300
#6 75.9418 basket 2033221 0.38695695
#7 67.8082 for
#8 51.8836 wedding 3420378 0.10736708
#9 46.4897 corporate 8842454 0.03334470
#10 36.1301 rs 4296136 0.04145213
#11 35.1884 baby 8896323 0.01898773
#12 31.2500 anniversary 1746558 0.07627860
#13 31.0788 day 47507385 0.00277365
#14 29.3664 ti 3983561 0.02953363
#15 25.7705 of
#16 25.6849 birthday 2519966 0.03571477
#17 21.0616 i
#17 -T 21.0616 can 157824413 0.00038344
#19 20.8904 where 57592240 0.00103375
#20 19.5205 unique 7542796 0.00689187
#21 17.9795 find 54144328 0.00081449
#22 15.7534 graduation 1325697 0.02553826
#23 15.5822 s
#24 14.9829 a
#25 14.1267 f
#26 12.7568 personalized 786571 0.02822504
#27 11.2158 food 19518682 0.00087921
#28 11.1301 chocolate 1858895 0.00909142
#29 10.8733 traditional 5634650 0.00286247
#30 10.7021 the
#31 10.0171 golf 9416339 0.00145375
#32 9.9315 suggestions 7381154 0.00182302
#33 9.2466 mothers 1169626 0.00997242
#34 8.9897 father 13568161 0.00081256
#35 8.9041 shower 3099081 0.00349007
#35 -T 8.9041 idea
#37 8.8185 teacher 7064044 0.00150183
#37 -T 8.8185 lt121s1 149 71.20134228
#37 -T 8.8185 fathers 958220 0.01107157
#40 8.7329 aic 196764 0.05287553
#41 8.5616 fruit 3437632 0.00290898
#41 -T 8.5616 f
#43 7.6199 what 105051475 0.00007540
#44 7.1062 christmas 5015585 0.00137352
#45 6.8493 wine 4318557 0.00148198
#46 6.7637 unusual 1733520 0.00360019
#47 6.6781 are
#48 6.1644 groomsmen
#49 5.9932 promotional 1093711 0.00448016
#49 -T 5.9932 party 12715960 0.00038534
#51 5.6507 business 59986591 0.00007262
Rank%QueriesSearch Term/
Link
Competing
Web Pages
Strength
As Q(Q/#Pg)
#52 5.5651 man 35384886 0.00011940
#52 -T 5.5651 appreciation 1322940 0.00319364
#52 -T 5.5651 ah 2819755 0.00149836
#55 4.9658 certificates 1530899 0.00219740
#56 4.8801 australia 9889007 0.00032855
#57 4.7945 nut 718555 0.00436431
#57 -T 4.7945 new 149861766 0.00002093
#57 -T 4.7945 box 23487552 0.00013352
#57 -T 4.7945 bear 4267305 0.00073489
#61 4.7089 retirement 2701729 0.00111965
#61 -T 4.7089 pam 1278921 0.00236528
#63 4.6233 florida 9429495 0.00030924
#63 -T 4.6233 first 77290018 0.00003773
#65 4.5377 candle 838690 0.00334927
#66 4.4521 bridal 489394 0.00552520
#66 -T 4.4521 b 121771888 0.00002221
#68 4.2808 groomsman
#69 4.1952 college 26389175 0.00009098
#70 4.1096 certificate 4142992 0.00055612
#71 4.0240 tea 2861081 0.00077209
#71 -T 4.0240 executive 8886635 0.00024858
#73 3.9384 cheese 1900506 0.00111339
#73 -T 3.9384 boxes 2483828 0.00085191
#75 3.8527 items 13077016 0.00015485
#75 -T 3.8527 children 28245522 0.00007169
#77 3.7671 in
#78 3.6815 romantic 1289118 0.00143431
#79 3.5959 men 32741682 0.00005388
#80 3.5103 get 64719408 0.00002597
#81 3.4247 well 57269310 0.00002794
#81 -T 3.4247 teddy 731480 0.00218735
#81 -T 3.4247 engagement 881531 0.00181502
#81 -T 3.4247 coffee 4308372 0.00037137
#81 -T 3.4247 candy 1471258 0.00108750
#86 3.3390 buy 15268139 0.00009962
#87 3.2534 pkm 13034 0.11078717
#87 -T 3.2534 michigan 6063830 0.00023813
#89 3.1678 friendship 1433585 0.00095495
#90 2.9966 him 46345701 0.00002643
#90 -T 2.9966 garden 6015616 0.00020364
#90 -T 2.9966 christening 149298 0.00820507
#93 2.9110 school 42667833 0.00002709
#93 -T 2.9110 high 51868636 0.00002229
#93 -T 2.9110 handmade 337696 0.00342320
#93 -T 2.9110 clock 3714042 0.00031125
#97 2.8253 holiday 4663629 0.00023351
#98 2.7397 to
#98 -T 2.7397 girlfriend 926773 0.00110491
#100 2.6541 you
Copyright (C) Sep 3, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 1168 "gift" related queries sampled.
Know anyone else who could use a copy of this table? Tell them about it! Bookmark us, and put a link to us in your site. Then tell us about that link on your site, and we'll send you a week's free Top 3/24.

Explanation of terms

  • Rank: Number of items more popular than this one. Based on samples selected for "Gift".
  • Where -T denotes a tie, counting does not stop.
  • Percent: Percentage use in queries using "Gift".
    Percentage is based upon 1168 "gift" related queries sampled.
  • Competing pages: Pages found for the single keyword named in the line.
  • Strength: Very crude measure of the traffic a keyword may attract.Strength = #Queries x ( #Queries / #Web pages )
  • Links are to the statistical report page for the selected word.

"Gift" Web Page Demographics

Writing "Gift" web pages? Use META keywords with more market share -- less existing page competition, yet fair usage in queries related to your main topic. Why compete head-on in keyword neighborhoods where page demographics give you poor market share? Go where "Gift" competition is less fierce, and each query for your keywords is more likely to get you responsive hits. Writing for other keywords? Subscribe to a report listing your most important words. We can help you with that. E-Mail Webmaster@mall-net.com

Most search engines only scan the first thousand characters of the meta tags, and penalize those who engage in keyword spamming. Make each keyword count. Play fair, and people will play fair with you.

What is the price of a web presence? Yes, the pages and servers can cost money; but the real cost is the labor of handling e-mail from prospects.

You are not accepting e-mail? Then you are turning away prospective customers who want more detail than you present on your web pages. Yet if your pages attract too many cruisers and tire kickers, you will drown trying to keep up with your e-mail.

The answer is "narrow-casting" your pages to specific demographic market clusters based upon what vocabulary your prospective customers are using when they ask about your products.

Use those words and phrases to target your web pages to interested participants and buyers, not "channel surfers" and "tire kickers" with nothing better to do than take up your time and waste your web budget. Quality content, not quantity and fancy graphics, brings true customers.

Remember, your store front is your meta tags, not your graphics loaded home page. Most hits come from search engines, bypassing your home page for the content pages on your site. (We can help)

"Gift" Web Queries

This web market research report is based on a statistical sampling of "Gift" matching keywords used in searches on the World Wide Web. Click on the keyword links in the tables for reports on associated keywords.

How To Use This Market Research Report

There are two sources of keywords: Your customers and your customers! Find what words your customers have used to find you by looking through your web server logs. Find the words you are not found by, by using our more selective custom reports. Then use those words in your text, headers, and meta tags.
  • To help you write pages people want to read:
    • To see which topics people look for more often.
    • To identify Targets of Opportunity -- sub-topic areas with growing interest within your topic.
    • To identify hot words to put in titles and headers to keep your readers reading.
  • To help you build your search engine strategy:
    • To see how many pages compete over your keywords.
    • To identify keywords with less competition, where your pages can have more effect.
    • To see which topic specific keywords to put in the first 1000 characters of your meta tags.
    • To weed out the less valuable keywords from your Meta tags, so they don't grow too long.
Do people read things they are not interested in? Find out what they ARE interested in BEFORE you write. Then use those words and phrases in:
  • Title
    • <TITLE> Bold Headline </TITLE>
    • Your primary link!
    • Get their attention!
    • Get them to ask "What is this?"
  • META DESCRIPTION tag
    • <META NAME="description" CONTENT="what this is">
    • Your store front display on the web!
    • What have you got?
    • Why should I read it?
    • Try to keep it under two lines.
    • Use more pages, not longer meta descriptions!
  • META KEYWORD tag
    • <META NAME="keyword" CONTENT="word1, word2,...">
    • Your essential words
    • Primary words to index by
    • Primary words to find your page under
    • Help eliminate those NOT looking for your topic
    • Max about 1000 characters
    • Remember, attract users, not cruisers!
  • Header lines
    • Separate related but different sections
    • Is this section relevant to my problem?
    • Can I skip this section?
  • Navigation bars
    • <A NAME="word"> ... </A>
    • <A HREF="#word">Word </A>
    • Give users quick access within pages
  • Most important of all, The Text Itself!
    • Use keywords instead of "it"
    • Use them in meaningful phrases
  • Do NOT SPAM the Search Engines!
    • Do not string the same words over and over!
    • Do not hide words behind color backgrounds!
    • Do not jam keywords in meaningless phrases!
    • Different topics, Different pages!
  • Attract Users, not Cruisers
    • People talk about meaningful pages
    • People link to meaningful pages
    • People print and share meaningful pages with non-net friends and relatives
  • Remember: Content Sells!
To find out what keywords people are using to find your pages,
Subscribe to our Top 500 Custom report. Or our weekly Free Top 200 Report. And bookmark this site.

More on META tags at Search Engine Watch
Search engine comparisons at Notess.com".

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Key Word: 
Use words or word fragments.

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Weekly Top 100 "Gift" Query Phrases

#Rank Percent Query / Link
62 0.58647 gifts
187 0.29024 corporate gifts
538 0.10873 baby gift
562 0.10445 gift baskets
659 0.09161 wedding gifts
851 0.07705 gift ideas
1218 0.06336 golf gifts
1277 0.06250 what are the traditional wedding anniversary gifts
1379 0.06079 personalized baby gift
1491 0.05908 unique gifts
1763 0.05394 father s day gifts
1763-T 0.05394 birthday gifts
1977 0.04966 unusual wedding gifts
2696 0.03853 anniversary gift
2926 0.03596 baby gift basket
3217 0.03339 teacher appreciation gifts
3435 0.03168 fathers day gift
3563 0.03082 first anniversary gift ideas
3842 0.02911 wine gift baskets
3842-T 0.02911 clock gifts
4177 0.02740 where can i find gift ideas for a birthday
4177-T 0.02740 anniversary gifts
4351 0.02654 children s gifts
4552 0.02568 high school graduation gift ideas
4552-T 0.02568 gift ideas for him
4777 0.02483 musical gifts
4777-T 0.02483 incense gifts
4777-T 0.02483 graduation gift ideas
5032 0.02397 ukrainian gifts
5032-T 0.02397 traditional anniversary gifts
5032-T 0.02397 mens gift ideas
5032-T 0.02397 gift certificates
5032-T 0.02397 fruit nut gift baskets
5032-T 0.02397 corporate gift ideas
5032-T 0.02397 candle gifts
5335 0.02312 engagement gift ideas
5335-T 0.02312 doll gifts
5335-T 0.02312 cool gift ideas
5335-T 0.02312 birdhouse gifts
5335-T 0.02312 baby gift ideas
5335-T 0.02312 21st birthday gift ideas
5658 0.02226 nautical gifts
5658-T 0.02226 jewelry gifts
5658-T 0.02226 groomsmen gifts
5658-T 0.02226 groomsman gifts
5658-T 0.02226 graduation gifts
5658-T 0.02226 executive gifts
5658-T 0.02226 college graduation gifts
5658-T 0.02226 christening gifts
5658-T 0.02226 anniversary gift ideas for parents
6021 0.02140 teddy bear gifts
6021-T 0.02140 garden gifts
6021-T 0.02140 friendship gift ideas
6021-T 0.02140 decor gifts
6021-T 0.02140 candle holder gifts
6021-T 0.02140 business gifts
6389 0.02055 where can i find gift ideas for an anniversary
6389-T 0.02055 wedding party gifts
6389-T 0.02055 russian gifts
6389-T 0.02055 retirement gift ideas
6389-T 0.02055 personalized gifts
6389-T 0.02055 mothers day gifts
6389-T 0.02055 great gift ideas
6389-T 0.02055 graduation gift
6389-T 0.02055 chocolate gifts
6389-T 0.02055 chistian gifts
6389-T 0.02055 bridal shower gift ideas
6389-T 0.02055 birthday gift ideas for adults
6817 0.01969 promotional gifts
6817-T 0.01969 mother s day gifts
6817-T 0.01969 glass gifts
6817-T 0.01969 gift ideas for mothers
6817-T 0.01969 gift basket ideas
7311 0.01884 leather gifts
7311-T 0.01884 fathers day gift ideas
7311-T 0.01884 chocolate gift
7311-T 0.01884 birthday gift ideas
7880 0.01798 girlfriend gift ideas
7880-T 0.01798 gift ideas boyfriend
7880-T 0.01798 florida corporate gifts
7880-T 0.01798 baby gift baskets
7880-T 0.01798 1st wedding anniversary gift ideas
8522 0.01712 where can i buy gifts online
8522-T 0.01712 groomsman gift ideas
8522-T 0.01712 gift ideas for fathers
9171 0.01627 wholesale specialty gift items
9171-T 0.01627 wholesale gift items
9171-T 0.01627 wedding gifts for attendants
9171-T 0.01627 mothers day gift
9171-T 0.01627 mother s day gift ideas
9171-T 0.01627 gift ideas for women
9171-T 0.01627 gift certificate
9171-T 0.01627 christmas gifts
9948 0.01541 wedding shower gift ideas
9948-T 0.01541 wedding registry gifts
9948-T 0.01541 wedding gift
9948-T 0.01541 unique baby gift ideas
9948-T 0.01541 groomsmen wedding gifts
9948-T 0.01541 groomsmen gift
9948-T 0.01541 golf gift ideas
9948-T 0.01541 gift boxes
Copyright (C) Sep 3, 102 JVV
Reproduction without permission strictly PROHIBITED.

Percentage is based upon 1168 "gift" related queries sampled.
Know anyone else who could use a copy of this table?

Questions and Answers

How do I get a better position on the search engines?
A: First, see which search phrase "cyber street" has more of your kind of traffic. See "
Zero Competition".

Q: How often do you sample
A: We sample about three to six million queries a week, two to four thousand queries a minute.

Q: Which engines do you poll
A: As many as we can. Want a free report? Tell us how to get a reliable public peephole for an engine we don't already poll, and we'll give you a custom subscription free.

Q: What about down time?
A: Engines may become unavailable from time to time, and some even recycle fake query pages. Our own down time averages less than an hour or two a week. That's because we are UNIX based, with machines that run for months without crashing.

Q: What variations do you find between the engines?
A:The top items on the larger general purpose engines are quite similar. Often, the more common words may be a few positions higher or lower in rank on the different engines. There are FAR more variations hour to hour and day to day, than between engines. After all, the nature of our preoccupations changes on daily, weekly, and seasonal cycles. Hot news items usually hit all the engines.

Q: Isn't that like playing the stock market?
A: YES!You are investing in a stock market of themes and words. Where are you going to get the information to make a wise investment? Subscribe!

Q: What are the Custom reports like?
A: Just like this "Gift" report. Some specialty keywords may have less than 500 queries, while others have a lot. It just depends on the topic.


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    Remember, just because a word or phrase is popular, does not mean it will bring a lot of hits, or that you even want the traffic it will bring! You need to focus on word groups and phrases that can give you favorable market share for your products. Aim to retain interested participants, not entertain those with nothing better to do. To get productive hits, learn what your customers are using in their search engine queries, the demographics of existing pages, and structure your web strategies around them. A good place to start, is looking in your logs for the queries that search engines bring to your site. See www.Mall-Net.com/webcons/ for more details on our log analysis services.

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